Privacy Policy
This Privacy Policy describes how Bait Boards Direct ("we", "us", or "our") collects, uses, and shares information about you when you use our website at https://baitboardsdirect.com.
Information We Collect
- Order information: name, billing/shipping address, email, phone number, and payment details (processed securely by Shopify Payments — we never store full card numbers).
- Account information: if you create an account, we store your email and order history.
- Usage data: pages visited, browser type, device information, and IP address (collected by Google Analytics and Microsoft Clarity).
- Communications: emails and enquiries you send us.
How We Use Your Information
- To process and fulfil your orders
- To send order confirmation and shipping notifications
- To respond to enquiries and provide customer support
- To improve our website and product range
- To send marketing communications (with your consent)
Sharing Your Information
We do not sell your personal information. We share data only with service providers necessary to operate our business (Shopify for ecommerce, courier services for delivery, Google for analytics). All providers are bound by data processing agreements.
Cookies
We use cookies to maintain cart sessions and collect analytics data. You can disable cookies in your browser settings, though some site features may not function correctly.
Your Rights
Under Australian Privacy law you have the right to access, correct, or request deletion of your personal data. To exercise these rights, contact us at our contact page.
Contact
Questions about this policy? Contact us and we'll respond within 5 business days.
Last updated: May 2026